WHITEPAPER: Strategizing, Roadmapping and Executing the Product Line

Whitepaper-Strategizing-RoadmappingThis whitepaper shares an in-depth exploration of product line strategy and roadmapping. The reader will understand the value of product line strategies, their relationship to product line roadmaps, and techniques for successful planning, execution, and communication.

Topics covered include:

      • Components of Organizational Focus for Leveraging Strategic Advantage
      • Executing Strategy
      • Deep Dive into Platform-levers: Types, Competencies, Insights
      • Choosing Outcomes
      • Types of Strategy: Corporate, Business, and Product Line
      • The Strategy Gap
      • Strategizing the Advantage
      • Product Line Roadmaps
      • MATI and Roadmapping
      • Roadmaps and Product Line Strategies
      • Communicating Roadmaps

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