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Product Line Roadmapping Webinar Series: Webinar #1

February 6, 2014 @ 1:00 pm - 2:00 pm

Most people agree that Product Line Roadmapping can be a powerful tool for product development teams to make sure their decisions line up with their company’s long-term growth strategy, but many find these initiatives have lacked staying power.  The Adept Group is teaming up with Management Roundtable to tap into the top experts in this field and provide a forum to connect you with information on how to get more lasting benefit out of this critical business process and how to best implement the necessary components.

As we launch a series of webinars around this subject, you’re invited to join us for the inaugural session, at no cost to you, on February 6, 2014 from 1:00 – 2:00 PM ET, ”Why Is It So Hard to Get Traction with Product Line Roadmapping?”, featuring Dr. Irene Petrick of Penn State University and Paul O’Connor, Founder and Managing Director of The Adept Group.

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In this 60-minute session, Irene and Paul will introduce participants to some of the non-obvious challenges in creating a sustainable roadmapping practice, with topics including:

    • The sometimes broken link between process and outcome
    • The hard focus on technology
    • A limited understanding of product line roadmapping
    • The difficulty of balancing broad input with targeted discussion, and
    • The leadership challenge

Can’t Attend?  Everyone who registers will also get access to a recording of the session that you can view later and share with colleagues. So, please consider registering so that you can have access, at your convenience, to the on-demand recording.

Have a question about roadmapping?  Ask it in advance!  Email us your questions for Irene Petrick and Paul O’Connor and we’ll do our best to make sure your issues are discussed during the webinar.  Send your questions to events@adept-plm.com.



February 6, 2014
1:00 pm - 2:00 pm
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The Adept Group
workshop at adept-plm.com