Loading Events

« All Events

  • This event has passed.

Strategizing & Roadmapping the Product Line Workshop

September 18, 2014 @ 8:00 am - September 19, 2014 @ 4:00 pm

In-depth training on developing a powerful product line strategy and detailing an intelligent roadmap of its execution.

Lead by: Paul O’Connor of The Adept Group Limited, Inc.

Location: Philadelphia, PA (near airport)


Download Brochure PDF Overview PDF Jump to Registration

This important workshop delivers deep understanding and sets a course forward for establishing smart product line strategies and actionable roadmaps. It addresses both the thinking process and the mechanisms by which organizations radically improve the strategic power and proficiency of their product management and product development efforts. The workshop provides deep knowledge sharing on the topics of strategizing and roadmapping of product lines, leveraging product line platforms, and connecting marketing and technology planning, with a focus on best practices for implementation and rapid deployment.


Some key learnings:

          • Learn why product development, to be fully beneficial, requires smart product line strategies and roadmaps and how smart management organize and facilitate smart teams to generate and execute these.
          • Learn how to recognize smart product line strategies and to screen out ineffective ones; discover how to make organizational dynamics and politics work in favor of key product line strategies and innovation plans; find out how to communicate your vision and insights to management.
          • Gain an understanding of the structure, workflow and process of conducting product line road mapping and innovation planning; examine the best road mapping techniques; learn how to build a business case for implementing and conducting roadmapping; find out how, when and with whom to conduct road mapping and how to structure teams.
          • Learn how to establish and then leverage all platforms types: technology, service, design, production and brand platforms; discover how knowledge management and data visualization facilitates the quality and speed of product line strategizing and roadmapping; Explore the how’s and why’s of platform leverage by establishing a roadmap interface to customers, supplier, and partners.
          • And more…

The afternoon of Day 2 will focus on how to bring these learnings back to your organization. From his 25+ years in New Product Development, Paul provides insight and learnings on techniques and tools — from basic to enterprise-wide — that you can leverage.

PARTICIPANT FEE: Companies may send up to five people per workshop. For learning and sharing purposes, we encourage at least two people attend from each organization. The registration fee per attendee is:

1st person (Team Member #1) – $2,795

2nd person (Team Member #2) – $2,195

3rd person (Team Member #3)- $1,395

4th person (Team Member #4)- $895

5th person (Team Member #5)- $595

Individual tickets and Team Member tickets may be purchased below.


For assistance, contact The Adept Group at: 904-551-0673 or events@adept-plm.com



September 18, 2014 @ 8:00 am
September 19, 2014 @ 4:00 pm
Event Category:


Philadelphia, PA United States + Google Map


The Adept Group
workshop at adept-plm.com