Winning the Red Queen’s Race of Product Development

"Now, here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!"    Lewis Carroll -Through the Looking Glass Just like the Red Queen's Race depicted by Lewis Carroll, gaining a competitive advantage by doing product development ever faster can be ludicrous. It takes all the speed you can get just to maintain your market position. Every organization is going faster and faster. Time-to-market, Read more [...]

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